Your Furniture Franchise Items You'll Sell
The Casual Living MarketPlace has the right products for the right times.
Everyone with a deck, patio or backyard is a potential customer for our outstanding outdoor furniture lines. Fashion, beautiful colors, and elegant styles are all part of the fun business of helping customers decorate their leisure areas.
Totally care free, the new looks in aluminum furniture are by far the dominant products for outdoor living. With colorful and fashionable sling fabrics and cushions, aluminum patio furniture brings a comfort and style that is unmatched in the industry. And for rugged wear and tear, the traditional aluminum strap style is perhaps the most carefree of all. The Casual Living MarketPlace carries the world’s best brands of aluminum at the best prices available.
Wrought iron has been an outdoor tradition for almost a century, The new powder coat finishes insure lasting durability for this traditional furniture and the sturdy weight makes it ideal for many outdoor uses. The Casual Living MarketPlace carries the best of American and European manufacturers.
Teak has become the wood of choice for outdoor furniture. Elegant carved and finished styles bring back a rich tradition of outdoor experiences. Finishes can be preserved with oils or allowed to age naturally. Another hardwood "Jarrah" has become an alternative choice and adds a great variety in looks and finishes.
Natural wicker creates an elegant and casual look for the den, sunroom and porch. New treated wicker finishes and synthetic wicker finishes can withstand full outdoor exposure. Combined with beautiful cushions and fabrics for indoors or outside, wicker / rattan has become a large and growing line of casual furniture products.
The Casual Living MarketPlace began as a primary source for wood stoves and fireplace accessories. This business has expanded into a huge market for all things related to the fireplace. Since the fireplace season is primarily fall and winter, it creates a natural seasonal balance for outdoor and casual products.
Gas logs provide an instant, realistic fire with the convenience of just turning a knob or switch, without the mess of firewood. This is the perfect product for busy working couples or older consumers who want the romance of a fire without hauling wood or removing ashes.
Enclosures improve the appearance of the fireplace and protect the home from dangerous sparks. A beautiful glass door also prevents warm air in the winter and cool air in the summer from escaping through the chimney. With higher energy costs, consumers appreciate the benefits of glass enclosures for their fireplaces.
For the serious wood burner who wants to save on heating bills while keeping their family cozy, your store will offer quality wood stoves to heat from one room to the entire house. With both free standing and fireplace models, you will have a product to meet all needs.
The fireplace is the center of attention in any room. The Casual Living MarketPlace has every product needed to dress it up such as andirons, tool sets, hearth rugs, brass screens and dozens of other interesting products.
The Right Marketing Connections:
One of the keys to success for any retail store is the right merchandising. The Casual Living MarketPlace has it. As a franchised owner, you'll receive advice on selecting the right mix of merchandise & how to display it.
The Casual Living MarketPlace also provides you with proven marketing programs including print advertising, radio jingles and TV spots. We know when and how to promote your business for the best return on your advertising budget.
You will also benefit from our research and testing program of new product. We seek out top quality home leisure products in the latest styles and materials so you don't have to spend a lot of time looking for merchandise that will sell. We take the guess work out of merchandising your store.
You will sell only high quality products that are sure to please your customers. This brings them back to the store and builds strong word of mouth advertising. You have the pleasure of knowing you helped make customer' homes more comfortable.
